How many times have you asked yourself “What’s the advantage of having a domain?”
You’ve surely thought that having a social profile is enough to have a presence on the web.
Today, with this article, we’ll explain that it’s not exactly so.
Choosing a domain is the first step to create your identity on the web, and choosing it carefully will let you increase users’ interest and establish your online presence that will be yours forever!
It’s a key element in your communication strategy to protect your digital reputation.
The domain is your virtual ID card, it identifies you, your business or your brand.
No one will be able to buy it in your place, no one will be able to change it.
Your space on the web, only yours!
Here are some tips for choosing your domain:
Less is more
The “more” is often achieved with simplicity… and when choosing a domain it works just like that.
Short, simple names to be remembered even by the most distracted user and easy to pass on even by phone.
We recommend not using more than 3 words.
Keywords
The domain name must clearly suggest who you are or what you do. That’s why it’s essential to include keywords so users can immediately understand what you do or recognize the professional in you!
Choose .it
Italy is often at the bottom of almost all European rankings when it comes to digitalization.
Flazio Domains is the first step, linked to online presence, the least expensive in Europe.
